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Editorial Series
Egypt — 2024
Branding
Long-form editorial posts crafted with a magazine sensibility — considered type hierarchy, generous margins, and imagery treated as anchor points, not decoration.

Deliverables
- Visual identity system
- Social media templates
- Campaign artwork
- Type & color guidelines
Approach.
Editorial Series was built on a single, non-negotiable brief: the brand should feel unmistakable in a scroll of forty other things. Everything downstream — the grid, the type, the color, the pacing — serves that.
Long-form editorial posts crafted with a magazine sensibility — considered type hierarchy, generous margins, and imagery treated as anchor points, not decoration.
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