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Composition Studies
Egypt — 2024
Branding
A layout system exploring how the same content can be reframed — three grids, three moods, one voice — for a brand that ships a lot without repeating itself.
Deliverables
- Visual identity system
- Social media templates
- Campaign artwork
- Type & color guidelines
Approach.
Composition Studies was built on a single, non-negotiable brief: the brand should feel unmistakable in a scroll of forty other things. Everything downstream — the grid, the type, the color, the pacing — serves that.
A layout system exploring how the same content can be reframed — three grids, three moods, one voice — for a brand that ships a lot without repeating itself.
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